'my fabric' - everyone has a story to tell
What are we made of?
In the last two years, our industry has faced significant headwinds. Big players came and went, people declared bitcoin dead hundreds of times. We were forced to look inward and make tough decisions.
Despite the challenges, our industry persevered together and weathered the storm.
Staying on course during those difficult times required grit, determination and resilience. It's a journey that we went through collectively, with our customers, partners, employees and industry peers.
We can draw parallels between overcoming adversity in our professional and personal lives and competition in sports. We identify with the emotional triumph and heartbreak of competition on the pitch because we have our own parallel stories. Our life journey and experiences - both wins and losses - are the threads that intertwine to make up the fabric of who we are.
Our latest campaign featuring our brand partners starts with the Man City players. The campaign "my fabric" is a reminder to all of us that greatness cannot be achieved without belief, resilience, and conviction. But most importantly– doing the right thing. In this episodic campaign, you'll learn more about our brand ambassadors and their personal stories of grit to fortune. Where fortune is not always defined by financial success, but rather the sense of achievement. Big achievements.
The first ambassador video features star midfielder Jack Grealish. Videos featuring stories of other ambassadors will drop throughout the remainder of the Manchester City season.
It's our hope that these stories will shed light on the cumulative experiences that build our character, make us resilient, and shape our path to achievement.
Fabric is more than what we wear, it's what we're made of.
Haider
© 2025 OKX. Acest articol poate fi reprodus sau distribuit în întregime sau pot fi folosite extrase ale acestui articol de maximum 100 de cuvinte, cu condiția ca respectiva utilizare să nu fie comercială. Orice reproducere sau distribuire a întregului articol trebuie, de asemenea, să precizeze în mod vizibil: "Acest articol este © 2025 OKX și este utilizat cu permisiune." Extrasele permise trebuie să citeze numele articolului și să includă atribuirea, de exemplu „Numele articolului, [numele autorului, dacă este cazul], © 2025 OKX.” Unele conținuturi pot fi generate sau asistate de instrumente de inteligență artificială (AI). Nu este permisă nicio lucrare derivată sau alte utilizări ale acestui articol.
Articole similare
Vizualizați mai mult
Our Latest Livery Design with McLaren
A New Alternative: Manchester City
Tether's USDT0 on X Layer and OKX: A Step Toward Unified Stablecoin Liquidity
Wallet & Onchain Services Available in Europe
Our Commitment to Security: Freezing $47M from a Pig Butchering Scam
